In an ocean of buzz, Seevibes helps broadcasters, producers, advertisers and media professionals to measure, understand and add value to the social TV & Radio vibes.
With a real time analysis based on social media interaction, Seevibes identifies the community of each TV/radio show and helps to interact with the influencers to leverage the engagement.
Seevibes gives a sociodemographic and psychodemographic profile of the social TV/radio audience to better understand viewers and their specific needs to improve the programming.
Seevibes provides very rich data to increase the value of the commercial break, and marketing tools to target people and boost the performance of advertising campaigns.
See how we use the technologies to leverage the vibes
See what they say about the vibes
Seevibes Brings Social Media Monitoring to TV Broadcasters: Seevibes aims to help TV broadcasters generate additional advertising revenue through increased knowledge of their audience and by optimizing social media campaigns for advertisers.
[+] ORIGINAL SOURCE
For broadcasters, it’s a strong asset against emerging competition fom the web: it’s pointless to comment on a show you can watch on demand. But if thousands of consumers are watching the same show at the same time, the broadcaster commands a significant number of eyeballs, which will have an attraction for advertisers…
[+] ORIGINAL SOURCE
Montreal new-media expert Laurent Maisonnave measures the impact of TV shows on socialmedia outlets like Twitter and Facebook, and he just finished compiling a ranking of the top Canadian-made series in terms of their influence on those two ultrapopular social-media networks... many figure all the Twitter chatter helps keep those ratings solid. That's because those tweeting feel like they're part of the show - and it creates a unique, direct connection with stars like Lepage and Cloutier.
[+] ORIGINAL SOURCE
tv_eh : RT @TessaSproule: .@deekayw Thx for the shout out to Cover Me Canada and our #SocialTV efforts, we're proud at #CBC http://t.co/8fUUmxrp cc @tv_eh @Seevibes
zelaurent : En place au nouveau quartier général de @Seevibes (@ Seevibes) [pic]: http://t.co/6UgCUsNC
Social participation in TV is growing exponentially around the second screen that has taken its place in the living room. At the same time, the cultural dominance that television has acquired over the years is still an undeniable fact. Seevibes makes this value more tangible by creating a metric for social involvement in TV programs and Radio programs which live the same phenomenon.
Laurent Maisonnave
After twelve years with major companies in Europe, the Middle East and North America, and more than one hundred online projects, he brings
his expertise to the media industry. An active blogger, president of the non-profit Ile Sans Fil, and co-founder of Podcamp Montreal and MediaCamp Montreal, Laurent is a well-known tech community member.
François Beausoleil
After working for six years as a Ruby on Rails consultant, as well as making numerous open source contributions, François was ready to take on a new challenge. He leads the Montreal.rb organization, a local Rubyists meetup, for more than a year. François is an autodidact and loves to learn new ways of doing old tricks.
Pierre Ladouceur
Pierre has a marketing career spanning 35 years, both on the client and agency sides, including 19 years at McDonald's Restaurants in Canada and in Europe. Since 2005, he has headed up up Turbo Marketing, a communication agency specializing in 21st-century marketing, the most advanced form of traditional marketing which adds a social and/or environmental conscience to the goods and services offers made to consumers.
Sébastien Provencher
Sebastien “Seb” Provencher is a local search veteran and social media aficionado. He has more than 12 years’ experience in online local advertising, local search and social media. In 2007, he co-founded Praized Media to help traditional media companies embrace the power of social media. The company’s core product is Needium, a social media local lead generation service.
Sylvain Carle
CTO & co-founder of Needium, Sylvain Carle is a venture technologist and internet startup entrepreneur with over 15 years of experience.
Thomas Geissmann
Lawyer and Trademark Agent, Thomas Geissmann specializes in Business Law and Intellectual Property. Always in quest of new ventures and fascinated by people, technology, health, culture and sports, he enjoys working with entrepreneurs and going beyond legal matters!
Audry Larocque
Audry Larocque, serial entrepreneur and executive, has helped create several successful companies in the high-tech, mobile and Internet ecosystem since 1999. He is now putting his business acumen to use on a number of ventures. With his most recent venture, Neuralitic, Audry spent 5 years as CEO, growing the company and positioning it as a business intelligence leader in the wireless ecosystem.
Cédric Fontaine
Cedric Fontaine is a senior developer and founder of Terroirs Quebec, the leading web store for local Quebec food products.
Louis Chaussé
Young, dynamic Louis Chaussé is a specialist in new technologies and social media. With a B.A.A in marketing, Louis has worked as head of communications and marketing for several organizations.
See what are the latest news about the vibes
Our guest for this edition of "An expert view" is Diane Wild, editor of the site TV eh? - the best site for information about the Canadian television industry. Not affiliated with any television network, Diane Wild (@deekayw) gives an objective view of the evolution of television production in Canada, its relationship with social media and the major challenges facing it in the coming years.Video Content at ‘the Beginning of the Future’ #socialtv http://t.co/IFLXsd0F
TV Check-In Apps Get Social http://t.co/lvF4LVvk /via @adweek #socialtv
Geminis make changes; add international category #TV http://t.co/XmFN81bs
RT @founderfuel: @Playerize from the Fall 2011 Cohort is recruiting 2 PHP Developers for their #Montreal office. http://t.co/h7qh7N7v
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